Can Golf Be Accessible to Everyone? GOLFJOY Is Proving It’s Possible!

December 29, 2025 | Guangzhou, China

GOLFJOY is proud to announce the successful opening of the Huamei 131 Digital Sports Complex in Guangzhou, which officially opened on December 27, 2025. Today, on December 29, GOLFJOY hosted the highly anticipated National Golf Open Finals at the venue, marking another milestone in the democratization and popularization of golf in China.

A Grand Opening for the Future of City Golf

The Huamei 131 Digital Sports Complex represents a revolutionary leap in the integration of golf into urban spaces. Unlike traditional golf courses that are vast and expensive to build, GOLFJOY has designed a city golf experience that brings the full golf experience to urban areas. This new city golf format is part of a broader effort to make golf more accessible, convenient, and enjoyable for everyone.

The grand opening ceremony of the Huamei 131 Complex was a spectacular event, showcasing four major segments: speeches from industry leaders, the opening ceremony, the plaque presentation, and an innovative putting challenge, where guests experienced the groundbreaking hybrid format of long shots on the simulator and short shots on real grass greens. The event demonstrated how digital technology can seamlessly enhance the golfing experience.

The National Golf Open Finals: A Triumph for Chinese Golf

Today’s National Golf Open Finals showcased the immense potential for the sport's widespread appeal in China. The event, sponsored and organized by GOLFJOY, marks a significant achievement in expanding golf’s reach to the masses. Unlike traditional exclusive tournaments, this competition focused on opening the doors of professional golf to the general public, making the sport accessible and inclusive.

With over 5,000 registrations from 120+ cities across China, the National Golf Open attracted a diverse range of amateur players eager to take part in a truly unique competition. As one of the largest and highest-prized indoor golf tournaments in China, this competition highlights the growing excitement and engagement in the sport, with GOLFJOY leading the charge in fostering the sport’s growth among the general population.

City Golf: Reimagining the Sport

GOLFJOY’s City Golf concept redefines how the game of golf can be experienced in urban environments. By combining GOLFJOY's cutting-edge simulators with real grass greens, sand traps, and water hazards, golfers can now enjoy a full course experience in just a fraction of the space. This innovative approach allows players to complete their full rounds of golf indoors, with real-time data feedback, and without being restricted by weather or geography.

The Huamei 131 Digital Sports Complex is an embodiment of this vision, transforming urban spaces into dynamic, golf-friendly hubs where people of all backgrounds can enjoy the game. Through this pioneering model, GOLFJOY has successfully addressed the challenges of land use and high maintenance costs, providing a practical and enjoyable alternative to traditional courses.

A Platform for All Golfers

The National Golf Open is designed with the goal of providing both professional and amateur golfers with the opportunity to compete on the same stage. Through the National Golf Open, GOLFJOY is fulfilling its mission of offering a space for golfers at all levels to connect, learn, and grow. The event emphasizes the inclusivity of the sport, allowing amateurs to compete alongside professionals, offering them the rare chance to play at the same event as top-level athletes.

As GOLFJOY continues to support and invest in the democratization of golf, it remains committed to the development of the sport in China and beyond. The National Golf Open not only reflects the thriving interest in golf, but also highlights the importance of technological advancements in making the sport more accessible and enjoyable.

The Power of Technology in Golf’s Future

The National Golf Open is a prime example of how GOLFJOY’s technology is shaping the future of golf. By utilizing state-of-the-art golf simulators, GOLFJOY has made it possible for golfers to train, play, and compete anywhere, anytime. The company’s solutions empower venues to offer world-class experiences in spaces that were once deemed impractical for golf.

Sustainability and Innovation

Through its City Golf concept, GOLFJOY is addressing the growing need for sustainable and low-carbon solutions in the sports and entertainment industry. The company's innovative use of indoor simulators reduces the consumption of land and eliminates damage to natural green spaces. This sustainable approach resonates with the growing demand for eco-friendly and responsible entertainment options, making GOLFJOY a leader in golf's shift toward a greener future.

Looking to the Future of Golf

The success of the Huamei 131 Digital Sports Complex and the National Golf Open marks only the beginning of GOLFJOY’s mission to make golf a sport for all. By breaking down the barriers of traditional golf, introducing new technological innovations, and creating accessible spaces, GOLFJOY is shaping the future of golf, making it an integral part of modern urban life.

As GOLFJOY continues to expand and evolve, the company will remain committed to fostering the global growth of golf and ensuring that the sport is accessible to enthusiasts around the world. Today’s event is a testament to the company’s dedication to expanding the reach of golf, and we look forward to the continued success of the National Golf Open and the ongoing development of City Golf.